People Analytics

People analytics is the use of employee and candidate data to understand their impact on business goals and to assess how effective hiring and HR initiatives really are. It applies statistics and modeling to candidate, employee, and workforce data to spot and predict patterns across hiring and people management, with the aim of improving the overall employee experience.

In practice, people analytics is used to measure employee retention, compare compensation and performance across a team, and identify top-performing candidates and employees. It also helps companies improve their hiring process and get a better sense of how much they should be spending on it.